Every summer, Volkswagen undergoes a transformation from the automaker we know and love into the beastly SHARKSWAGEN, a finned beast from the nether-depths. This is partly due to their shark-like tenacity to continuously offer fantastic and efficient family vehicles, but also because they sponsor Shark Week on the Discovery Channel.
This year, Volkswagen (or Sharkswagen) is undertaking a daring feat. In lieu of a bunch of recent shark attacks, they're trying to change the public perception of sharks. And where some researchers are pointing to death metal as the major draw for their feeding, Volkswagen is giving classical music a try with the help of the new Golf SportWagen.
See the spot for it in the video below.
Are you ready to get with the spirit of summer? Let the automotive sharkretaries of Columbia, SC introduce you to the new Volkswagen lineup. There is plenty to go around, and plenty to love.
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